APPD Market Report Article
Ho Chi Minh City
February 12, 2026
Projects in the Eastern area continued to record positive absorption rates
- The High-end Apartment market (including Premium, Luxury and Ultra-luxury segments) in HCMC recorded approximately 1,736 successful transactions in Q4 2025, growing 33% compared to Q3 2025.
- Projects with the most current primary transactions are concentrated in the East precinct, with subsequent launch phases of Eaton Park, The Global City, and The Privé. Notably, most of these transactions belong to the Luxury segment, with prices ranging from USD 4,500-5,500 per sqm.
High-end Apartment supply primarily originated from subsequent launch phases of existing projects
- In Q4 2025, HCMC’s High-end Apartment market welcomed 1,826 new units, achieving significant 47% q-o-q growth. Most originated from subsequent launch phases of existing projects such as Eaton Park_final phase and The Privé_Phase 2, while Masteri Grand View of The Global City also proceeded to SPA-signing stage in this quarter. Meanwhile, CBD area recorded limited new supply from only one new project, Lancaster Legacy, with completed construction progress.
- In the soft-launch phase, numerous projects launched simultaneously including Masteri Park Place at The Global City, The Sculptura & The Regency at Phu My Hung, recording positive pre-sales rates. The market also witnessed projects suspended for years being reactivated, such as Narra Residence (Empire City) and The Park Avenue (Novaland).
HCMC’s primary apartment prices increased slightly 0.7% q-o-q and 1.9% y-o-y, reaching USD 5,099 per sqm
- Primary selling prices in the High-end Apartment market recorded slight increases of 0.7% q-o-q and 1.9% y-o-y, reaching USD 5,099 per sqm. Most remaining primary projects recorded stable annual price growth of 8-10%.
- Secondary selling prices grew steadily at 2.8% q-o-q and 8.6% y-o-y, demonstrating stable homebuyer demand for the apartment segment.
Outlook: Market maintains positive growth momentum in 2026, driven by favourable legal progress across prominent projects
- Throughout 2026, the market is expected to record approximately 7,500-8,000 High-end apartment units.
- Numerous new projects will launch in favorable conditions as legal development progress improves and key infrastructure projects gradually complete.






